Elizabeth K. Weatherly is NOVA’s new vice president for institutional advancement. Weatherly comes to NOVA with more than 14 years of experience in higher education administration. Previously, she spent nearly 10 years at College of Coastal Georgia where she served most recently as vice president for advancement. There, she led the development, alumni, marketing, communications and public affairs activities of the college. She served as liaison to the 45-member College of Coastal Georgia Foundation, which launched the college’s first fundraising campaign in 2009. She continued to increase the level of gifts every year, culminating in an unparalleled $10.1 million.
She brings extensive experience in branding for higher education as well as in cutting-edge marketing and development strategies. During her time at Coastal Georgia, Weatherly increased giving and raised the school’s profile resulting in increased student enrollment. She also implemented a media and public relations strategy and developed a campus and athletic visual identity program that guided all messaging for the school.
Prior to joining the administration of the College of Coastal Georgia in 2006, Weatherly held positions in both student affairs and events for the University of Texas at El Paso.
Weatherly has presented at Council for Advancement and Support of Education (CASE) professional conferences and she is a recipient of a number of awards and recognitions in college fundraising and leadership. She was the recipient of the Georgia Educational Advancement Council (GEAC) Excellence in Advancement Award, she was recognized by CASE for overall excellence in fundraising and received the Association of Fundraising Professionals 2013 First Coast Chapter Professional Fundraiser of the Year. She holds a bachelor’s degree in business administration from Auburn University and a master’s in business administration from University of Texas at El Paso.